3 Things NFL Owners Should Do to Better Prevent their Next Fan Crisis
The recent referee crisis that confounded NFL owners was not just one of their own making, but one that also empowered fans beyond what the owners may have ever hoped. The power of social media was on full display as …
Penn State: the showers did it!
On July 12, Judge Louis Freeh released his much-anticipated report on the sex abuse scandal at Penn State, in which he issued a damning assessment of the cover-up
In the News – Commentary on the Penn State Scandal and Crisis Communications Response
Media Update Penn State Scandal Crisis Communications Response June 12 - 13, 2012 Click here to watch latest news
The Inescapable Crisis for Penn State, Sandusky’s Co-Conspirator
When you study the evidence presented thus far in the Sandusky child rape trial, notably including a grand jury report and Day 1 testimony from Victim 4 and Day 2
3 Steps to Win in a Crisis
Two recent crisis communications cases illuminate the challenges of managing conflicting interests – notably not wanting to set a precedent that will hamper you in the future, versus






Mark Serrano is a leading political and policy strategist, public affairs and digital PR expert, Internet entrepreneur, media commentator, and blogger. He is the CEO of 









Elmer Olinger: Well stated continue the good work...
Ryan Farnes: The sequence of events on this is really incredible. As more and more ...
Matt Bennett: Good post, Mark. I think one key element that is overlooked in a top e...
Matt Bennett: Eastwood was strange. Rubio was solid. But Romney was flat. I want to ...
USpoliticalDOTcom: 1) Distractions, I agree. 2) I don't think he'll drink even non-alcoh...